Advertising Work

I love working on advertising projects because it represents the intersection of my two passions—graphic design and marketing. Below is a collection of two advertising projects: the first is for my conceptual Terra brand, whose goal is to merge style and sustainability so consumers can do good (purchasing eco-friendly products) and look good (looking stylish), which ultimately lends itself to feeling good (confidence!)

The second is a proposed marketing campaign for La Colombe Coffee Roasters, which utilizes a comparative advertising strategy to boost awareness. Please note that this campaign was designed for a marketing course, so it was never adopted by the company.